8 reasons why your business needs to use video

1. Video Boosts Conversions and Sales Lets get this out right now. Videos can make you some serious money. Adding a product video on your website, landing page and/or social media can increase conversions by up to 80%. The longer visitors are engaging in your videos, the more likely they are to buy.
2. Video shows great ROI To get you even more excited, 83% of businesses say that video provides a decent return on investment. Now that video production is affordable with Whats NU, video content can pay off  BIG TIME.
3. Video Builds Trust Trust is a huge part of conversions and sales, but building trust should be a goal on its own. The whole concept of content marketing is based on trust and creating long-term relationships. Stop selling and let the people come to you by providing them interesting, useful and compelling content.
4. Google Loves Videos Videos allow you to increase the time spent by visitors on your website. Thus, longer exposure builds trust and signals search engines that your site has good content. The use of video on other websites such as social media,  will help you in Google.
5. Video Appeals to Mobile Users Video and mobile go hand in hand. 90% of consumers watch videos on their mobile. YouTube reports mobile video consumption rises 100% every year. You’d be amazed at how many people watch videos in the bathroom too. lol
6. Video Marketing Can Explain Everything Is your business launching a new product or a service? Create a compelling video to show how it works. 98% of users say they’ve watched a tutorial video to learn more about a product or service.
7. Video Engages Even the Laziest Buyers Video is a great tool for learning, but it’s also super easy to consume. Today’s life is too busy to have time to read long product descriptions or dig deep into services. The modern customer wants to see the product in action. Video preference is one of the most important driving forces of using video in your content marketing.
8. Video Encourages Social Shares In the 8th annual Social Media Marketing Industry Report Michael Stelzner stated that 60% of the social marketers used video content and 73% of the total respondents planned to use it.